- Hilary Sumner
- Aug 13
- 1 min read
After nearly a year on the picket line, voice and performance-capture actors in the video game industry have reached a landmark deal with publishers — a moment that firmly places gaming companies in the same labor league as Hollywood’s biggest studios.
For decades, video game giants were treated as tech companies, striking union agreements tailored to their unique medium. Under the new Interactive Media Agreement, they’ve joined TV and film studios in accepting union terms on key issues like AI use, informed consent, and fair compensation.
The contract delivers wage increases and AI protections. Negotiating committee chair Sarah Elmaleh highlighted one especially critical element: language preventing “Generative AI scabs” from replacing an actor’s labor with a simulated version of themselves during a strike.
“It may sound wonky,” Elmaleh said, “but every worker deserves to know that if they withhold their labor, they can’t be replaced by a version of themselves.” Click Here for More Information
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